The fastest way to reach decision makers for B2B selling

Your B2B sales would soar if you know the names of decision makers of a company you are targeting isn't it. But sadly that doesn't happen all the time. More often B2B sales people try to search answers for the question, "who do I call?" Because they are clueless about who the decision makers are, where to find them, how to get their contact information, etc. So where do you start? How to find decision makers?

B2B sales folks scan the websites, annual reports, various publications, news, events, press releases and spend so much time on the Internet to find decision makers. They seldom get tired of calling multiple contacts one after another until they reach the right person. Yet, you can't assure that you'll get the right person every time. A lot of B2B sales people spend most of their time devising strategies to get past the receptionists, switch board operators or gate keepers to just identify and reach the decision makers.   

With social media growing at the speed of light, B2B marketers started focusing on social media for their marketing needs. Yes, we can claim without any reservations that social media can be of great help for B2B marketers but you can't reap the benefits overnight. You got to watch, participate, contribute, listen and build your network over a period of time.

You need to constantly monitor the updates on Facebook, Twitter and Social Networking site to figure out who is ready to buy. You got to wait until somebody posts something relevant to your product or service and then jump into the conversation. If your connection is not a decision maker, you need to find a mutual connection to get an introduction. So it takes a considerable amount of time for you to leverage your social media network.

In today’s marketing landscape, as time is a crucial factor for success, B2B marketers just can’t afford to lose their opportunities by spending countless hours on the Internet to find decision makers. This is where B2B lead generation tools offer you a winning edge. They help you to maximize your lead generation efforts with very minimal inputs. B2B lead generation tools enable you to find decision makers with job title and company name. When you have these two inputs, you can quickly reach decision makers for B2B selling.

LeadGrabber Pro is one such B2B lead generation tool that enables you to find decision makers from sources such as Social Networking sites, JigSaw, web pages, press releases and various other Internet sources. It is the fastest way to reach decision makers for B2B selling.

Take a free trial download from here: B2B lead generation software

3 Tips for smart B2B selling

B2B sales people often focus on the quantity of leads to increase sales. But, you can still get good results with lesser number of leads by selling smartly.

Try the following:
1. Don't sell your product. If you try to sell the product, you'll speak about your product. Instead, offer a solution to your prospect. Put yourself in your prospect's shoes, understand the problem and then offer a solution that addresses the issue.
2. Always be alert to grab your opportunities and find new ways to serve your prospects.
3. Identify and offer a compelling reason for your prospect to purchase your product.




Web Source from: http://www.egrabber.com/TU422kK97

How to save a lookup as a group in ACT!?

Did you know that you can save a lookup of contacts as a group in ACT! for quick access?

Try the following:

1.    Create a lookup of contacts that you want to be the members of a new group.
2.    Click Lookup > Groups and click Save Lookup as Group.
       The Group Detail view is displayed.
3.    Enter a name for the new group and add description (if necessary).
4.    Click File > Save to save the new group.
   
      A new group is created and the lookup of contacts is automatically added as a dynamic criteria. If a new contact pertaining to the lookup is added to the database, the contact is automatically added to the group. If a group member’s field that is associated with the saved lookup is changed to a value that no longer is relevant to the saved group, then the contact is automatically removed from the group.

Web Source from: http://www.egrabber.com/TU422kK97

eGrabber and PCRecruiter Announce co-marketing relationship

eGrabber's Internet  research automation products seamlessly integrate with PCRecruiter ATS

San Jose, CA, August 31, 2011 - eGrabber, Inc. today announced a co-marketing relationship with Main Sequence Technology. eGrabber provides automated list building tools for B2B sales and recruiting, and Main Sequence provides PCRecruiter, a widely-used recruitment database platform for direct and third-party hiring.

This relationship will provide end-users who use both solutions faster access to key information and focused, expert service. The eGrabber / PCRecruiter technical integration enables PCRecruiter users to quickly research and build targeted candidate & client lists from the internet, automatically populate missing contact information for existing but incomplete contacts, automate resumes & profile processing from virtually any source file or web location, and conduct single click deep web research on individual name and organization records in the PCRecruiter database.

"This arrangement will benefit users of both solutions immensely. Our list building and mass import solutions transform the way recruiters create their private in-house databases, increasing both volume and quality of new information. Our list completion software enhances existing PCRecruiter data, adds market intelligence and increases the value of older information as well," said Chandra Bodapati, CEO, eGrabber.

Martin Snyder, Principal at Main Sequence added: "Over the years, we and eGrabber have created dozens, or maybe hundreds, of mutual customers. We have always been impressed with eGrabber's products and services, and we match up well as vendors who are focused on engineering and quality professional service as the foundation of sustainable tech businesses. Combining eGrabber's data-capture and completion solutions with PCRecruiter will add serious value to the research/sourcing workflow our customers use to meet their endless need for the most current, actionable recruiting information."

About eGrabber Inc

eGrabber is the leader in automated list building tools for B2B sales & recruiting. We invented the industry's most accurate Internet research technology to capture, append & update B2B prospect lists & recruiting lists. Our tool's accuracy rivals that of experts, and does the job in a fraction of time.

Sourcers & recruiters use eGrabber tools to rapidly build candidate pipeline & talent pools and expedite outbound recruiting campaigns. Third party recruiters use our tools when they cannot find ready-to-buy prospect lists; or have in-house starter lists that need to be updated with decision makers, hiring managers, title, email, phone & other demographic information. For more information,
please visit http://www.egrabber.com/pcrecruiter/ or
call: (408) 516-4566

About Main Sequence Technology:

Founded in 1998, Ohio based Main Sequence Technology Inc. creates talent acquisition technology solutions wherever and however organizations are built. The flagship solutions, PCRecruiter and PCRecruiter Portal for Microsoft Outlook, are the technology of choice for thousands of third party recruitment, direct-hire, and outsourced staffing teams. Main Sequence provides customizable CRM and Applicant Tracking functionality converged into a single database, voice, and email interface for both On-Demand and Self-hosted (licensed) versions.
Web: http://www.pcrecruiter.net
Phone: (440) 946 5214.
Press Contact: Scott Sachs, Recruiting and Business Development Executive,
eMail: ssachs@mainsequence.net