How B2B Decision Makers are using Social media?

The new research information from Forrester states that use of social media is widely common among B2B Decision Makers in Europe and North America.

I was curious to know how B2B decision makers are using social media and I found out the following facts from the report:

It shows that B2B decision makers are using social media to both interact and to consume information. While 98% are largely "spectators" on social media, 75% are "critics" who comment on blogs or post ratings and reviews. Another 56% are "creators" who contribute content, like posts (text content) and visual media (video content)."

For more Information :- How to find B2B Decision Makers

3 ways to Reach Decision Maker & Find their Contact Information

Reaching high-level decision makers who are always busy is a challenging task. However, it can be easy to reach them if you understand a few business principles.

1) C-level decision makers' concern is to improve their business. So before you reach them, check yourself, how does your product, service or solution address to increase / improve their sales, marketing share, customer loyalty etc...

2) C-Level Decision makers are extremely busy, so ensure that you have your strategy in place. Know EXACTLY what to say when you contact with these C-level executives.

3) If you know the C-Level Decision makers name and company, here are 3 simple ways to find their contact information and that will help you to reach them in time.

1) Check their website, 2) Check their LinkedIn profile to connect with them. 3) Check any paid services available out there such as Jigsaw.com, Hoovers, ZoomInfo and NetProspex, etc.

From above mentioned ways you can find their email addresses & phone numbers of C-level Executives.

These are the shortcuts to find decision makers names with their company information.

How to build your customized B2B prospect list?

For any business to sustain and grow continuously, you got to generate a constant flow of sales leads. You got to build a list of prospects who might buy your products or services.

There are many ways to get your prospect lists but successful sales & marketing professionals say that the best way is to build your own customized B2B prospect lists.

You can build your customized B2B prospect list from various resources on the Internet for free but it involves a lot of steps.

1. The first step is to identify the industry. If you want to target multiple industries then you got to build separate lists.
2. Identify companies in your target industry and segment them based on revenue, geography, number of employees, etc.
3. Now, select the companies that you want to focus.
4. Define the level of decision makers you want to target – Director, C-level, VP, etc. and find decision makers in your target companies.
5. The next step is an important and the most time-consuming one as well – Internet research. You got to dig into sources such as company websites, social/professional networking sites, search engines, industry associations, etc. to get the most relevant and accurate information about your prospects/companies. 
6. Once you have got all the information, you need to copy them into a spreadsheet. Though you would have copied the information into the spreadsheet in the earlier steps, you are consolidating everything in step 6 and making a master copy that contains all the required prospect information.
7. The final step is to import the spreadsheet into your CRM. Ensure that the fields in your spreadsheet and CRM match for hassle-free import.

Your customized B2B prospect list is ready but the amount of time and effort you have invested to build your prospect list is really huge. For example, if you want to build a prospect list of 1000 contacts, you got to spend 100s of hours on the Internet. But smart sales & marketing professionals rely on list building tools to make things easier and build prospect lists faster.

LeadGrabber Pro is one such B2B list building software that helps you to quickly build customized B2B prospect lists from search engines, social & professional networking sites, online directories, association websites, etc. It helps you to easily & effortlessly build a list of 1000 contacts in just a few hours. It also helps you to append missing email addresses & phone numbers of the contacts, build a sustainable sales leads pipeline in a very short time and increase your B2B lead generation results & revenue.

Try LeadGrabber Pro for FREE!

How to Find Location-specific Profiles on Twitter using Google

Here is an example to find passive candidates on Twitter, using the simple Google syntax to search for twitter profiles;


site:twitter.com Keyword (State) “City” -jobs


and If you are looking for a high profiles like "marketing manager OR sales manager OR area sales manager" in San Jose, CA, then i would suggest you to use;

site:twitter.com area sales manager (California OR CA) “San Jose” -jobs

Try different variations of the above search string or replace the keyword with related terms to get the desired search results.